Personal branding photography that connects with your dream clients

As a business, your personal branding photography is more than beautiful images. It’s images that invite your clients into your world and show them not only your expertise, but a glimpse of the person and story behind your brand.

The photographs on your website and social media are often the first thing potential clients see. Whether you are an interior designer, a fitness instructor or a small business owner of any kind. Having engaging images that reflect your personality and values can really help take your business to the next level.

When I work with you on your personal branding shoot, I will get to know you and your business. I will guide you through the entire process, step-by-step and give you engaging, on-brand images that speak for your business and connect with your dream clients. 

Natural. Creative Business Photography.

Edinburgh · The Lothians · Scotland

Your Clients

People like to buy from people. We like to see a genuine insight into businesses and feel a connection with their messages and products. Through your images we'll show your clients the heart of your brand.

Your Brand

Your personal brand is what distinguishes you and sets you apart from your competitors. We will discuss everything that's important for your images and tailor a shoot that really reflects your business.

Your Images

You will receive the images from your personal branding shoot as individually edited and beautiful, finalised images. Your branding images are now ready to promote your business across your media platforms!

Let's show your customers the person and story behind your brand.

Whether you’re looking for new eye-catching social media content, or a full re-brand, I will work with you to create images that capture the spirit of your business.

Your Personal Branding Session

Your personal branding session is 100%  tailored to your business and can include portraits, images of your day-to-day activities, your products, your creative processes, where you work, what you provide for your clients and anything else you need.

I offer 3 different personal branding packages (see below) and each package includes:

  • Personal branding guide including advice on what to wear and what to expect from your session
  • Personal branding questionnaire
  • 1-2-1 consultation to identify your image needs
  • Photography session on a location that fits your brand
  • Fully edited images ready to promote your business online and in print
  • Promotional image license
  • 50 miles travel, mileage thereafter is 45p/mile. (I’m based in Midlothian but will happily travel for your personal branding session)

Eye-catching. Engaging. Professional.

Portraits · Behind the scenes · Products · Locations · Creative processes


1 hour

Branding Questionnaire
1-2-1 consultation
1 hour photo session
15 digital images
Promotional image license
Online gallery
£15 / extra image


2 hours

Branding Questionnaire
1-2-1 consultation
2 hours photo session
40 digital images
Promotional image license
Online gallery
£12 / extra image


Full Day

Branding Questionnaire
1-2-1 consultation
Up to 6 hours photo session
100 digital images
Promotional image license
Online gallery
£10 / extra image


Professional. Friendly. And, tailored to fit your brand perfectly.

And the best part, I will guide you through the process!


We couldn’t be more delighted with the images that Malin captured of our team. The individual headshots are relaxed and natural, while the photos of us at work find the perfect balance between professionalism and personality. Malin works with a very light touch, it’s an easy and unfussy process, and that shows in the photography. We would happily recommend her to anyone looking for professional photography with a dash of character!

~ Dunedin Consort ~



As a new business owner, at the very early stages of marketing, I was in need of some interesting images which would capture the essence of my services. Malin was very professional, organised and supportive. She also made me feel very comfortable throughout the shoot which was essential for me as I can be a little bit camera shy. The images were just as I imagined and have been an essential part in the growth of my business. I'd highly recommend Malin, she has a unique perspective which will transfuse into the images she produces for you.

~ Yoga Feels ~



If you’re looking for personal branding photography for your business then I highly recommend Malin Widstrand Photography who did the fabulous photos for The Massage Edit website. Malin is very talented, professional and such a lovely person to work with.

~ The Massage Edit ~



I had Malin do a personal branding photo shoot for me as I was looking to advertise my massage business and required shots for use on my social media platforms. I was pretty nervous as I’m not one to enjoy posing in front of the camera but Malin done an amazing job of putting me at ease and took some fantastic shots that captured myself and the business in the exact way I had hoped for. Would highly recommend her and will definitely use her in the future, first class!

~ Pentland Retreat Massage and Wellbeing ~


Booking deposit

The booking deposit for your session is £125. This deposit will cover your pre-shoot preparations and secure your session on your chosen date. The remaining balance is due 1 week prior to your shoot.

Image Delivery

Your new personal branding images will be ready ca. 2 weeks after your session. So, keep an eye on your email for a link to your online gallery.


As well as your online gallery, you will receive your images on a USB-drive as both high- resolution and web-optimised images. It's time to put your images to good use!

Let's get your personal branding shoot booked in!